New Era Roofing Concepts Inc

New Era Roofing Concepts started in Pompano Beach in 2009 with a straightforward idea: do the work right, explain what you're doing in plain terms, and charge fairly. That approach—more concept than gimmick—has kept the company busy through referrals rather than advertising. The company handles repairs, replacements, and leak diagnosis for residential and commercial properties across Broward County. Most work involves solving problems—water intrusion, storm damage, roofs that have reached the end of useful life. The approach starts with understanding what's actually wrong before recommending solutions. Leak diagnosis gets particular attention. When water stains appear, the source often isn't obvious—water travels through building assemblies in ways that make entry points hard to find. New Era traces water to actual penetrations rather than patching visible spots and hoping problems go away. There's no pressure to replace when repair will work. Some roofing companies push replacement regardless of conditions because bigger projects mean bigger revenue. New Era assesses what roofs actually need and recommends accordingly. Sometimes repair extends useful life by years. Sometimes replacement is clearly the right choice. The recommendation fits the situation. Documentation is standard. Inspection photos capture existing conditions. Written scopes explain work and materials. When storm damage involves insurance, documentation meets adjuster requirements. This paperwork protects both parties and prevents disputes. The company employs its own crews rather than subcontracting. Quality control and accountability are easier to maintain when everyone works for the same company with consistent standards. Full licensing and insurance are maintained. Workers' comp protects homeowners from liability exposure during projects. Most business comes from referrals and repeat customers. When projects go well and work holds up, recommendations follow naturally. Fifteen years of that pattern.